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Bayer VR App

Immersive VR game app for Bayer to showcase their products, promotional videos, and company vision and benefits of Bayer's medicine products.

Project overview

Enhancing Product Marketing through VR Game Applications

Our team was responsible for developing a custom VR marketing game application for the Oculus Rift S Headset. The game was designed to run on the Unreal Engine and featured custom-made assets, including classic and modern Middle East environments, screens, buildings, stand displays, boxes, video presentations, puzzles, and other interactive elements. The application was developed for a medical company to showcase their products and promotional videos in a unique and engaging way. The game was showcased at a conference in Dubai.
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numbers talk for themselves

Most interactive, customer oriented mediacal VR App

https://shindiristudio.com/wp-content/uploads/2022/08/Bayer-2.png

numbers talk for themselves

Most interactive, customer oriented mediacal VR App

Year when this project was in development
2021
How long it took us to make it alive
3 months
Number of crew members that worked on this challange
4 people
Technologies used to create this app
3D Modeling
Oculus Rift S
Unreal Engine

Challenge

Combining Marketing and Education using VR

The primary challenge of this project was finding a way to showcase medical products in a VR game in an interesting and attractive way. We needed to create a game that would be engaging and immersive for users, while still providing educational value about the company's products. We also needed to ensure that the game was optimized to run smoothly on the Oculus Rift S headset.

solution

Creating a Custom Marketing Solution with VR Technology

To tackle these challenges, we worked closely with the client to understand their products and their target audience. We designed custom environments and assets that would provide an immersive and visually appealing experience for users. We also incorporated educational elements, such as product information and videos, into the game to provide users with valuable information about the company's products. To ensure smooth performance on the Oculus Rift S, we optimized the game's graphics and performance.

“ Shindiri helped us create a groundbreaking VR experience to promote Bayer medicines and showcase product commercials on virtual stand displays, both in the old and new worlds. This project marks Bayer's first venture into VR marketing activities for the Saudi region. “

https://shindiristudio.com/wp-content/uploads/2022/05/04_Shindiri_Bayer_Clients_logo.png
Hussein El Hakim – Managing Director & General Manager Pharma, Bayer KSA

deliverables

Providing an Engaging and Educational VR Experience for Users

VR Medical Game
Our team developed a custom VR game application for a medical company to showcase their products and promotional videos in a unique and engaging way. We designed custom environments and assets optimized to run smoothly on the Oculus Rift S headset.
VR Medical Game
Our team developed a custom VR game application for a medical company to showcase their products and promotional videos in a unique and engaging way. We designed custom environments and assets optimized to run smoothly on the Oculus Rift S headset.
Custom-made Assets
As part of our VR marketing game application, we created custom-made assets, including screens, buildings, stand displays, boxes, and interactive elements, that accurately replicated classic and modern Middle East environments. These assets provided an immersive and visually appealing experience for users.
Custom-made Assets
As part of our VR marketing game application, we created custom-made assets, including screens, buildings, stand displays, boxes, and interactive elements, that accurately replicated classic and modern Middle East environments. These assets provided an immersive and visually appealing experience for users.
Engaging Medical Product Showcase
The primary challenge of this project was finding a way to showcase medical products in a VR game in an interesting and attractive way. To address this challenge, we incorporated educational elements, such as product information and videos, into the game to provide users with valuable information about the company's products.
Engaging Medical Product Showcase
The primary challenge of this project was finding a way to showcase medical products in a VR game in an interesting and attractive way. To address this challenge, we incorporated educational elements, such as product information and videos, into the game to provide users with valuable information about the company's products.
Optimized VR Game for Smooth Performance
To ensure smooth performance on the Oculus Rift S, we optimized the game's graphics and performance. This included testing the game extensively to identify and fix any potential performance issues and ensuring that the game's assets were optimized for the headset's hardware.
Optimized VR Game for Smooth Performance
To ensure smooth performance on the Oculus Rift S, we optimized the game's graphics and performance. This included testing the game extensively to identify and fix any potential performance issues and ensuring that the game's assets were optimized for the headset's hardware.
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